Name: Everette Taylor

Connect:,,, @Everette on Twitter, @EveretteTaylor on Instagram

Title: Chief Marketing Officer

Company: Sticker Mule

What They Do: In charge of all sales and marketing

Originally From: Richmond, VA (Southside) 

College: Virginia Tech

Field of Study: Business Information Technology

Recommended Books: Hooked: How to Build Habit-Forming Products by Nir Eyal & Ryan Hoover

Listen in to the interview:

A Few Notes From the Show:

  • You want to Tweet this: You have to be a self-learner and self-motivator
  • Everette has been marketing and selling since grade school; buying packs of gum and selling individual pieces
  • Had a moment of “Am I wasting my degree?” so he took a job in IT…for about a week
  • At 23yrs old Everette was asked to run marketing for Sean Ellis’ company
  • Co-created
  • We talk about the importance of finding a company with the right culture as an AA male
  • His current role at Sticker Mule felt good to the soul.
  • We talk about tech casual fashion and the pitfalls to avoid.
  • Advises to be a self-learner and self-motivator
  • Keep working on getting better at your craft
  • Start building your brand and your network
  • If you can’t be true to who you are in what you are doing; get out.
  • Defines Growth Hacking as being a smart and creative data driven marketer.

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